New York has long been recognized as the business capital of the world, the epicenter of both the U.S. and global economies. Yet for overseas companies, government agencies, and global professionals, the sheer scale and potential of this market often remain abstract. It is precisely this gap that commands attention.

For global brands, New York is not the city locals know. Their view often stops at Manhattan’s skyline or parts of Brooklyn, like Williamsburg and DUMBO. Expose them to the full New York City metropolitan area, and it can feel overwhelming. The metro area encompasses New York, New Jersey, Connecticut, and parts of Pennsylvania. Its economic scale surpasses that of many nations, and its influence resonates worldwide.

To understand this dynamic firsthand, the bcdW team attended the ‘Shape CT’s Future: Drive to ‘35’ event in Stamford. The goal was to see how local leaders and professionals, shaping Connecticut’s present and future, network and collaborate. Accompanying the team was Nate DiDomizio, Executive Producer at G15 Media and a native of Connecticut with deep ties to the region.

On the drive from New York to Stamford, Nate shared the state’s rich history, its people, and the hidden stories behind its industries. Connecticut wears two very different crowns: Pizza Capital and Insurance Capital. Legendary slices on one hand, billion-dollar policies on the other. Here, tomato sauce meets spreadsheets, proving local flavor and global impact can coexist—sometimes on the same block.

“Connecticut may seem like a small region, but the power of connection here is immense. Ideas that start here can expand globally, and the potential is extraordinary.”

Nate DiDomizio, Executive Producer, G15 Media

At the event, conversations with a diverse group of participants revealed Connecticut’s latent potential and local impact strategies.

Key Drivers of Connecticut’s Growth

Shaping Connecticut’s Future takes a deep dive into the sectors that will define the state’s success over the next decade. Past and upcoming events highlight a commitment to cutting-edge technology as well as the foundational pillars of Connecticut’s economy.

The panel Session - The human Centric System - Redesigning Healthcare for the next Era

  • AI and Cybersecurity: Leveraging AI-driven solutions to fuel business growth, while positioning Connecticut as a secure digital innovation hub.

  • Manufacturing: Strengthening U.S.-based manufacturing and exploring the evolving role of women in driving economic growth within the sector.

  • Innovation and Energy: Tackling rising energy costs and environmental sustainability through smart, clean energy solutions.

  • Entrepreneurship and Leadership: Providing a platform for current and aspiring business leaders to discuss the mindset, drive, and mechanisms behind expanding success across the state.

  • Sports and Entertainment: Examining how innovation and growth in this sector impact local communities and the broader economy.

  • MarTech and AI: Reviewing how marketing technology and AI are fundamentally transforming industries and business processes.

Especially, The Circular City, Reinventing Manufacturing for longevity and Local impact panel session offered a deep dive into the future of traditional manufacturing and its effects on the community. Panelists outlined the region’s industrial direction over the next decade and shared strategies to maximize local impact.

Jonathan Ewaert, Moderator, CEO, Capzone Analytics Panelists: Marty Guay, Vice President, Business Development, Stanley Black & Decker, inc. Bill Bailey, President & CEO, Specialty Printing,

Colby Coombs Chief Financial Officer, Westminster Tool, Jill (Bryant) Mayer, CEO, Bead Industries, inc. Lance Scott, CEO, Alliance Technologies

Connecticut’s manufacturing sector stands at a pivotal crossroads. Facing automation, AI, sustainability challenges, and workforce shortages simultaneously, local manufacturers are rethinking both technology and talent. Factories are evolving into intelligent, digitally optimized operations, integrating AI-driven production planning, downtime reduction, and future-proofed infrastructure.

Sustainability has also taken center stage. Carbon capture technology, renewable-based packaging, and circular production processes are helping Connecticut secure its position as a technological leader in the Eastern U.S. manufacturing ecosystem. Yet the most significant transformation lies in human capital. Manufacturing companies are rapidly upskilling their workforce and partnering with community colleges and technical schools to ensure a pipeline of prepared talent. As the panel emphasized, the sector’s competitiveness now depends less on manual labor and more on “brainpower at work.”

Yet, amid this rich discussion, one crucial question was notably absent: “How can manufacturing drive global connectivity?” Manufacturing today is no longer just a local industry—it is a platform connecting cities to the world, attracting international businesses, experts, and investors, and acting as a multi-layered hub linking manufacturing, commerce, and service sectors. Without cross-border collaboration and integrated manufacturing-commerce strategies, achieving both local impact and global opportunity is impossible.

Connecticut has the potential to evolve from a traditional manufacturing region into a global manufacturing connection hub. Beyond technology, talent, and policy, designing structures for global collaboration is now critical. Bridging local and global actors is essential to creating lasting impact.

The bcdW team left Connecticut with a clear insight: the future exists everywhere, but it is often unseen. Realizing that potential requires more than organic growth—it demands proactive discovery, intentional connections, and facilitation of collaboration between local and global stakeholders. Creating tangible local impact while unlocking global opportunities is bcdW’s mission and calling. This tour reaffirmed that mission, providing both clarity and inspiration for the path ahead.

Collaborative Opportunities for Global Brands and Enterprises

Spotlight 1: American Marketing Association – Connecticut Chapter

For global brands and businesses looking to connect locally, the AMA Connecticut Chapter is a powerful gateway. As part of the world’s largest community for marketing professionals, academics, and students, AMA bridges the gap between established Best Practices and forward-looking Next Practices™.

Founded on the legacy of Neil Borden, who pioneered the “marketing mix” in 1953, AMA now spans over 70 professional chapters and 330 collegiate chapters across North America, offering members exclusive content, career development resources, and vibrant networking opportunities.

The Connecticut Chapter, recognized by AMA headquarters https://www.ama.org/ for excellence in education, innovation, and community impact, acts as the heart of the state’s marketing community. Through its programs, local marketers gain skills, insights, and connections that not only elevate their professional growth but also create bridges for global brands seeking meaningful collaborations in the region.

Spotlight 2: News 8 / WTNH – Connecting Global Brands to Local Communities

For global brands and enterprises seeking trusted local connections, News 8 / WTNH (https://www.wtnh.com/) is a key partner in Connecticut. Based in New Haven, WTNH is an ABC-affiliated regional news leader, providing residents across the state with reliable local news, in-depth reporting, and timely weather and traffic updates.

Through its strong reputation and deep community knowledge, WTNH offers a unique platform for brands to engage with local audiences while extending their reach globally. Strategic account managers, including Megan O’Leary and Jean-Marcus Samedi, are actively available to collaborate with international companies on co-branded projects, marketing campaigns, and strategic partnerships that bridge global ambitions with local impact.

By leveraging WTNH’s network, global brands can effectively navigate Connecticut’s media landscape, enhance visibility, and establish meaningful relationships with both consumers and local organizations. In essence, WTNH serves as a direct connector between local communities and global opportunities, making it an ideal partner for brands looking to integrate into the region.

Megan O’Leary and Jean-Marcus Samedi

Spotlight 3: Rebellion Group – Driving Connecticut’s Future

Connecticut is energized by the influential event series “Shaping CT’s Future”, hosted by the Rebellion Group, a marketing and advertising agency based in Cheshire. Far beyond a traditional conference, this platform challenges the status quo and brings together state leaders, innovators, and industry experts to develop practical solutions for the most pressing economic and strategic issues facing Connecticut.

The series removes fragmented discussions that can slow progress and focuses on collaboration among key stakeholders to create concrete pilot programs. The core message is clear: it’s time to stop talking about Connecticut’s future and start actively building it.

Beyond the Event: Commitment to Action

What sets this series apart is its dedication to generating tangible next steps even after the final panel concludes. Rebellion Group emphasizes that success is not just about gathering hundreds for thoughtful discussions—it’s about ensuring a path forward through actionable recommendations and collaborative pilot programs.

Designed as highly engaging experiences, the events feature prominent speakers, dynamic panel discussions, and structured networking opportunities. For those unable to attend in person, content is often live-streamed via the FOX61+ app and extended through compelling podcasts, expanding the conversation beyond the room.

By uniting founders, investors, policymakers, and community leaders, Rebellion Group has positioned “Shaping CT’s Future” as a key driver redefining Connecticut’s economic narrative. The underlying principle is simple yet powerful: as Connecticut thrives, so too do all those who call it home.

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